UPRISERS x PANDA EXPRESS
Chief Creative Michelle Hanabusa | Creative Director Ryan Feng | Director Ryan Feng | Photographer Ryan Feng | Production Antidote Digital | Producer Jenn Khoe | PM Kevin Kang | DP Benji Deli | Digi Jamuelle | Gaffer Ryan Walters | Art Emily Lavengood | Style Melissa Gordillo | MUA Claire Brooke | PR Andrew Dinh | Models Catherine Pham, Christopher Cruz, Raquan Chef, Abby Mel, Fantaye, Ray Kam
Project : How to culturally insert Panda Express into the streetwear market at Complex Con
Introducing the streetwear scene to Panda Express by collaborating with a local LA brand UPRISERS. Pieces design by Chief Creative of UPRISERS, Michelle Hanabusa, were sold out over the 2 day event. On top of this huge success, we also successfully promoted Panda Express’s “Orange Chicken Burrito” as a specialty item especially made for Complex Con